Connected wholesale and retail
Connected wholesale: a new way to sell in stores
Deploy your brand in stockless points of sale, trigger immediate purchases via mobile and drive your performance with real data, while simplifying the store experience.
Connected wholesale, at the service of retail performance
A frictionless field deployment
The points of sale have no stock to finance, which facilitates their participation and allows for rapid implementation, without logistical constraints.
Faster and wider field distribution
Instant activation in real-world conditions
Salons, boutiques, spas, pharmacies, hotels, concept stores, … Your brand can be offered everywhere, immediately, without wholesale conditions.
You can test and distribute without logistical obstacles.
Automatic and traceable allocation
Each scan triggered in a physical location is identified and linked to the point of exposure.
You secure the relationship with the field and you identify the prescription.
Data Performance Vision
You have a clear vision of retail: where scanning takes place, where sales occur, which products trigger traffic, and which areas respond best.
Your wholesale strategy is driven by facts, not intuitions.
Recurring revenue captured and valued
When a customer renews their order, the sale remains attributed to the same exhibition location.
The point of sale is encouraged to introduce, advise and prescribe.
Commissioning Protocol
Each sale is attributed to the exhibition location, including if the purchase is finalized later or outside the store , as long as the customer has scanned on site.
E-POP Store holds the authority of the protocol.
QR Code E-POP Store & Phygital Protocol
The E-POP Store protocol provides a neutral, traceable, and contractual framework for the entire phygital model. It guarantees accurate sales attribution, optimized valuation of exhibition spaces, and reliable performance data—all within a secure and controlled environment.
01
Automatic and traceable sales attribution
Each order triggered in a physical location is identified, associated and linked to the relevant point of display, even if the purchase is finalized later or outside the store.
02
Recognition and remuneration of the prescribing role
The field commission is calculated automatically, recorded at the source and applied according to clear and fair contractual rules.
03
Centralized cash management
Sales are collected in the name of the brand; applicable commissions are deducted, and then the net amount is paid out monthly, in a transparent and secure manner.
04
A neutral, secure and calming model for the network
The protocol protects the relationship between the brand and its retail partners, eliminates origin disputes and clarifies the rights and obligations of each party.
05
Reliable and usable field data
Scans, conversions, recurrence, active areas, performing products: key data are collected, structured and presented to enable factual analysis by an expert and AI.
06
A legal, fiscal and operational framework already in place
The device is ready to use, compliant and can be activated quickly, without complexity for the brand or for points of sale.
Move from concept to action
Explain your project, your challenges and your objectives to us: we will build with you a simple, effective and profitable model, adapted to your realities on the ground.
A clear and factual view of your brand's performance in the field
A concrete vision of what is really happening in salons, institutes, spas, pharmacies and points of sale, to guide your beauty strategy on facts — not on intuitions.
Where your brand truly performs
Identify the truly active locations: salons, institutes, spas, pharmacies or concept stores, where your brand generates the most interest and sales.
Understanding what triggers desire
Identify the products that attract attention, trigger scans, and create the purchase decision: face care, hair care, body care, perfumes, supplements…
Measuring what converts into actual sales
Distinguish between what is popular and what actually sells. Identify the high-performing products, the field bestsellers, and those that need improvement.
Track recurrence and loyalty
Analyze repeat purchases, reconstituted routines, loyalty products and customer value over time to build sustainable performance.
Do you have any questions?
Questions and Answers
Please contact us if you cannot find your answer below:
You have access to scans, conversions, best-sellers, repeat purchases, active areas and performance by point of exposure.
Yes. They are generated automatically via smart QR codes and traceably linked to the exhibition location.
Yes. You see the products that trigger scans, those that actually convert, and those that build loyalty.
Yes. You can track performance by point of sale, by geographic area and by network.
They allow you to make decisions based on facts: prioritizing products,
optimize your product ranges, adjust your layouts and manage your
field strategy.