A concrete reading of what users actually experience in places of use: hotels, wellness spaces, offices or residents — to guide your strategy on observed behaviors, not on statements.
Where your product actually generates interest
Identify the environments where your product spontaneously attracts attention and orders: types of places, contexts, times of use.
Understanding what triggers desire
Identify the products that generate interactions after use: touch, comfort, scent, sensation, and the experience of the routine. You are measuring the product's real effect, not just its visual appeal.
Measuring what turns into a purchase
Distinguish between what is appealing and what actually triggers acquisition. Identify the references that are naturally adopted and those that require a different context.
Observe the recurrence of the experiment
Analyze repeat orders after exposure, the uses that build loyalty, and the situations that establish a habit. You understand why a product becomes a lasting part of the customer's life.